Community Management

Enterprise Social Network Analytics Caveat: Measuring Influence

There are many social technology vendors who offer data and analytics tools (either native or ...

Carrie Basham Young

Carrie Basham Young

Community Management

Enterprise Social Network Best Practices: Prepare for Crises

With the right preparedness, your enterprise social network can serve as a valuable resource for ...

Carrie Basham Young

Carrie Basham Young

Community Management

Forget Community — ‘Social’ is Now a Commodity

Remember the glory days of Enterprise Social software? When startups were acquired and innovations were ...

Carrie Basham Young

Carrie Basham Young

Community Management

Enterprise Social Network ROI = Return on Insanity

It’s time to escape from the circus by focusing on the myriad intangible benefits of ...

Carrie Basham Young

Carrie Basham Young

General

3 Enterprise Social Network Benefits you Simply Can’t Measure

There are three common “unseen value” arguments about the benefit of having an enterprise social ...

Carrie Basham Young

Carrie Basham Young

Community Management

‘Just Say No’ to native social features: the gateway drug to enterprise information silos

We were all warned about the danger of gateway drugs. Just one moment of indiscretion ...

Carrie Basham Young

Carrie Basham Young

General

The Value of an Enterprise Social Network: From Happiness to Crisis and Back

When opposing states of peace and crisis can appear at any moment, it’s critical that ...

Carrie Basham Young

Carrie Basham Young

Community Management

The ESN Value-Creation Framework: Defining Long and Short-Term Value from Your Community

In the world of enterprise social networks, theories and ideas abound about the value of ...

Carrie Basham Young

Carrie Basham Young

Community Management

Enterprise Social Network Adoption: 3 Reasons Why It Stinks

So you bought into the buzz that an enterprise social network will transform your business ...

Carrie Basham Young

Carrie Basham Young

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